Pants on Fire is a social platform for customers and clients to work together to resolve issues and problems between the two parties. Each side can voice their opinions so they can get a better picture of the situation on a public platform. The sites main purpose is to solve the communication problems between companies and clients.
By posting a complaint on Pants on Fire you are helping the company become aware of the problem. By publicly acknowledging your issue a company will usually take priority in getting the issue resolved.
If you are a client with a problem then get started by adding a company. If you are a company then send a request to email@example.com to become the admin of your group.